Morton’s Custom Cycles – Custom Parts &
Paint System Magazine Ad
I designed a full-page magazine advertisement for Morton’s Custom Cycles to promote their overstock motorcycle parts sale and introduce their new hydrostatic paint system. The goal was to create a high-impact layout that balanced both messages while staying true to the brand’s rugged, custom-cycle aesthetic.
My responsibilities included developing the visual concept, organizing the content hierarchy, retouching product images, and building a bold layout that showcased both the sale items and the new paint technology. I used strong typography, strategic color choices, and a clean visual flow to make the ad easy to scan while still feeling detailed and premium.
The final design delivered an eye-catching, professional advertisement that supported Morton’s marketing goals and strengthened the brand’s presence within the magazine.
